About SkyBlue Media Group

We are an international media company with operations across Malaysia, Dubai, and India, specializing in creating impactful brand experiences across diverse media platforms. Over the past 15+ years, we have established a strong reputation for innovation, scale, and effectiveness in the OOH and entertainment marketing space.

Our Markets & Expertise

• Malaysia – OOH Media Leadership
  With over 15 years of experience, we are one of Malaysia’s leading OOH media companies, offering a nationwide portfolio of outdoor and transit advertising formats. Our strong partnerships in cinema, retail, and outdoor environments ensure unmatched visibility and brand recall.

• Dubai – Transit Media Exclusivity
  Through SB Mobility Media LLC, we hold the exclusive 5-year rights from Dubai’s Roads & Transport Authority (RTA) to manage bus and transit media. This includes bus exteriors, shelters, stations, and MUPIs, making us a leading player in transit advertising across the UAE.

• India – Entertainment & Content Integrations
  Expanding into the world’s largest film and OTT markets, we are establishing our Mumbai-based operations focused on in-film brand integrations, OTT partnerships, and branded entertainment solutions. Supported by our AI-driven placement and analytics platform, we connect brands with audiences through story-driven content integrations that deliver measurable impact.

SkyBlue Group – www.skybluegroup.com I SkyBlue Cinematix – www.skybluecinematix.com

Role Overview

If you’ve ever seen your favourite superstar sipping a cola, speaking on a phone, or enjoying a snack on screen — know that it wasn’t by chance, it was by choice. Your choice. You were the one instrumental in making sure the talent showcased the brand, and in closing the deal that brought that brand into the heart of the story.

At Sky Blue Media, we believe in creating these moments with purpose. As Executive Sales & Business Development, you will play a decisive role in shaping how brands appear in films and beyond. This is where business development meets creativity — forging partnerships with production houses, agencies, and brands to deliver integrations that are impactful, seamless, and memorable.

Key Responsibilities

• Identify and develop new business opportunities for in-film brand integrations, co-branded promotions, and other media alliances.

• Build and maintain long-term relationships with brands, agencies, and production houses.

• Conceptualize creative brand solutions aligned with film storylines and target audiences.

• Collaborate with internal teams to create and pitch compelling proposals, presentations, and case studies.

• Work closely with media planning and buying teams to align integrations with larger campaign strategies.

• Negotiate and finalize deals ensuring win-win outcomes for both brand and production stakeholders.

• Stay updated with industry trends, film releases, OTT content pipelines, and brand marketing calendars.

• Coordinate with creative and content teams to ensure smooth delivery of brand integrations and campaigns.

• Track performance metrics, prepare post-integration reports, and ensure client satisfaction and retention.

• Conceptualize and pitch bold, customized partnership models that fuse brand storytelling with cinematic moments.

• Collaborate with internal creative, marketing, legal, and production experts to deliver seamless, integrated experiences on and off screen.

• Track the pulse of entertainment trends, OTT innovation, and consumer engagement formats to keep our offerings unmatched.

• Work with internal teams (e.g., creative, marketing, sales) to develop and execute joint campaigns and create co-branded marketing materials.

Ideal Profile

• 7 years plus of proven success in business development, sales, brand partnerships, brand solutions or strategic partnerships within media, entertainment, or advertising.

• A deal-closer with a track-record of securing multi-crore, multi-film/franchise partnerships.

• Deep relationships with Brand managers, agencies, and production houses — your phonebook is an industry goldmine.

• Independent hustler who thrives on accountability, targets, and creating impact.

• Exceptional communication, presentation, and relationship-building skills that inspire confidence and excitement.

• MBA/PG in Marketing, Media, or Business preferred.

Why Sky Blue Media?

Because we don’t just place brands in films — we place them in culture. With us, every project is a chance to make history, influence millions, and turn entertainment into unforgettable brand moments. If you’re passionate, relentless, and hungry to make magic on screen, your blockbuster career starts here.