General Manager - Sales & Brand Partnerships - Mumbai
Lead SkyBlue’s PAN India brand partnerships from Mumbai as GM — drive FILM/OTT/TV brand integrations, mentor a PAN-India team, and grow revenue in a dynamic, inclusive workplace.
We usually respond within three days
This is a full-time opportunity where you will work as an General Manager representing SkyBlue Cinematix from PAN India, supporting in-film and out-of-film brand integrations, product placements (PPL), brand associations, and sponsorships across a diverse slate of films.
This is a Work from Office opportunity based in Andheri West, Mumbai, 5 days working, Monday to Friday, 10:00 am to 7:00 pm. The top budget for the role is
The maximum budget for this role is 25 LPA fixed plus PLI, so please apply accordingly.
This is a team leadership role where you will be responsible for leading, mentoring, and managing a PAN India team. You should have hands-on experience working across all regions of India, including North, East, West, and South India, with a strong understanding of regional markets and brand partnership dynamics.
We are looking for professionals who bring experience from media houses, advertising agencies, or similar environments, with a strong background in sales, brand partnerships, or business development—particularly in media sales, branded content, or advertising across TV, OTT, or digital platforms.
The ideal candidate will have:
Strong local relationships with brands and agencies
The ability to independently drive partnerships and revenue
An entrepreneurial mindset with the capability to build and scale local business operations
If this sounds like you, we would love to hear from you. Please apply and explore this exciting opportunity with us.
About SkyBlue Media Group
We are an international media company with operations across Malaysia, Dubai, and India, specializing in creating impactful brand experiences across diverse media platforms. Over the past 15+ years, we have established a strong reputation for innovation, scale, and effectiveness in the OOH and entertainment marketing space.
Our Markets & Expertise
Malaysia – OOH Media Leadership
With over 15 years of experience, we are one of Malaysia’s leading OOH media companies, offering a nationwide portfolio of outdoor and transit advertising formats. Our strong partnerships in cinema, retail, and outdoor environments ensure unmatched visibility and brand recall.Dubai – Transit Media Exclusivity
Through SB Mobility Media LLC, we hold the exclusive 5-year rights from Dubai’s Roads & Transport Authority (RTA) to manage bus and transit media. This includes bus exteriors, shelters, stations, and MUPIs, making us a leading player in transit advertising across the UAE.India – Entertainment & Content Integrations
Expanding into the world’s largest film and OTT markets, we are establishing our Mumbai-based operations focused on in-film brand integrations, OTT partnerships, and branded entertainment solutions. Supported by our AI-driven placement and analytics platform, we connect brands with audiences through story-driven content integrations that deliver measurable impact.
To know more about us our websites at - https://www.skybluemedia.my/ I https://skybluemedia.ae/
Role Overview
If you’ve ever seen your favourite superstar sipping a cola, speaking on a phone, or enjoying a snack on screen — know that it wasn’t by chance, it was by choice. Your choice. You were the one instrumental in making sure the talent showcased the brand, and in closing the deal that brought that brand into the heart of the story.
At Sky Blue Media, we believe in creating these moments with purpose. As Sales, Business Development & Brand Partnerships resource, you will play a decisive role in shaping how brands appear in films and beyond. This is where business development meets creativity — forging partnerships with production houses, agencies, and brands to deliver integrations that are impactful, seamless, and memorable.
Role Overview
If you’ve ever seen a brand seamlessly integrated into a film, television show, or OTT series, it wasn’t by chance—it was by choice.
As Sales Head – Films, TV, OTT & Branded Content Partnerships, you will lead the commercial strategy behind these choices, shaping how brands engage with audiences across cinema, broadcast, and digital platforms.
This role drives revenue, partnerships, and scale by building deep alliances with corporate brands, and their agencies, while defining monetization frameworks and leading senior teams. Sitting at the intersection of content, commerce, and culture, the Sales Head combines strategic leadership with hands-on deal-making to deliver sustained growth and long-term value across the entertainment ecosystem.
You will oversee senior business development resources, drive topline growth, and serve as the primary commercial interface for marquee partnerships across cinema, broadcast, and digital entertainment.
Key Responsibilities
Revenue & Growth Ownership – Own overall sales and partnership revenue across films, TV, OTT, via branded content. Define annual targets, growth plans, and monetization priorities.
Brand & Agency Relationships – Maintain senior relationships with CMOs, brand heads, agency leadership, and media buying teams to drive sustained business growth.
Monetization Strategy – Design and scale monetization frameworks across in-film integrations, TV & OTT sponsorships, branded content, advertiser-funded programming, and IP-led partnerships.
Leadership & Team Management – Lead, mentor, and manage AGM and Senior Manager teams across Films, TV, and OTT partnerships, ensuring strong pipelines and execution excellence.
High-Value Deal Closure – Personally lead complex, high-impact negotiations involving brands, agencies, production houses, broadcasters, and platforms.
Cross-Functional Alignment – Work closely with content, production, programming, marketing, legal, and finance teams to ensure commercially sound and executable partnerships.
Market Leadership & Insights – Track evolving trends across cinema marketing, TV ad sales, OTT monetization models, and branded entertainment to keep offerings competitive and future-ready.
Governance & Forecasting – Own sales forecasting, pricing strategy, pipeline governance, and leadership reporting.
Candidate Profile
8 - 12 years plus of experience in sales leadership, ad sales, or partnerships across films, television, OTT, or media & entertainment companies.
Strong understanding of film marketing, production ecosystems, broadcast ad sales, OTT monetization, and branded content models.
Established senior-level relationships with production houses, studios, broadcasters, OTT platforms, brands, and agencies.
Proven ability to lead senior teams and drive multi-platform revenue mandates.
Strong negotiation skills with a balance of strategic vision and hands-on deal execution.
Excellent leadership, communication, and stakeholder management skills.
MBA/PG in Marketing, Media, or Business preferred.
Why Sky Blue Media?
Because we don’t just work with brands and content; we help shape how audiences experience them. Every partnership here is an opportunity to redefine how storytelling meets strategy, across television, digital, and OTT. If you’re someone who understands the pulse of media and knows how to bring brands into that story, this is where you belong.
Why Join Us?
This is an exciting opportunity to grow your skills and make a significant contribution to our team. You'll work in a supportive and collaborative environment that values creativity and professional development.
Ready to make your mark? Please submit your resume and a link to your portfolio. We look forward to seeing your work!
Please write back with your updated resume at careers@skybluegroup.com. In-case you are not actively scouting for opportunities, feel free to share this Job Description within your professional network, someone in need may benefit from it.
- Department
- Sales & Business Development
- Role
- GM - Sales & Brand Partnerships
- Locations
- Mumbai, India
- Employment type
- Full-time
Colleagues
About SkyBlue Media
At Sky Blue Group, we are driven by innovation, creativity, and excellence. Our teams collaborate across industries to deliver solutions that combine strategy, technology, and creative expertise.
We focus on building strong partnerships, empowering our people, and creating work that delivers lasting impact as we continue to grow globally.